Sportsnet’s Coverage of Raptors vs. 76ers Game 7 Last Night Becomes Most-Watched NBA Game Ever in Canada

TORONTO (May 13, 2019) Basketball broadcast history was made last night as 5.8 million Canadians watched some or all of the Toronto Raptors vs. Philadelphia 76ers nail-biting Game 7 on Sportsnet.  A record-breaking average of 2.2 million viewers tuned in, making it the most-watched NBA game ever in Canada.

Sportsnet had a peak audience of 3.8 million Canadians at 9:33 p.m. ET as Kawhi Leonard made the shot heard around the basketball universe to send the Raptors to the Eastern Conference Finals.

Wrapping up with an historic Game 7 performance, Sportsnet’s multiplatform coverage of the Raptors Round 2 series against the 76ers (Game 1, 3, 5 & 7) captured a series average audience of 1.3 million viewers and reached 6.8 million Canadian basketball fans, marking a 113% YOY increase over Round 2 in 2018.

The road to the NBA Finals continues on Sportsnet this Wednesday as the Raptors meet the Milwaukee Bucks for Game 1 of the Eastern Conference Finals at 8 p.m. ET / 5 p.m. PT on Sportsnet, Sportsnet ONE, and via stream on Sportsnet NOW. Fans can also listen to the action on Sportsnet 590 The FAN. Sportsnet will have TV coverage of Games 1, 3, and 6 of the Raptors vs. Bucks series, while Sportsnet 590 The FAN airs Games 1, 3, 5, and 7.
Source: Numeris; Ind.2+; Total Canada

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Sportsnet is Canada’s #1 specialty network. Uniting Canadians through sport, Sportsnet’s multimedia offerings include Sportsnet (consisting of 4 regional channels: East, Ontario, West, and Pacific), Sportsnet ONE, Sportsnet 360, Sportsnet World, the Sportsnet Radio Network, Sportsnet.ca, Sportsnet NOW, the Sportsnet app, and podcasts. Sportsnet is the official Canadian NHL national multiplatform rights holder, and is the regional broadcaster for the Vancouver Canucks, Calgary Flames, Edmonton Oilers, and Toronto Maple Leafs. Sportsnet also has extensive coverage of the Blue Jays, as well as NBA, MLB, Grand Slam of Curling, Rogers Cup, CHL, IndyCar, WWE, Premier League, and FA Cup. Sportsnet is part of Rogers Media, which is a subsidiary of Rogers Communications Inc. (TSX, NYSE: RCI). Visit Sportsnet.ca.